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The aim of the TOD campaign is to promote new ways of thinking about sustainable cities and to use this platform to position WW+P’s brand identity in the wider transport-related business areas with huge potential for their core practice in transport.

With increasing pressure on transport infrastructure and population growth in urban areas, especially in megacities such as London, it takes a truly co-ordinated effort to make TOD a reality. The vast development potential around new transport hubs in and around London, and the new regional powers granted through government’s devolution plan, call for infrastructure providers; developers; designers & planners; economists; policy-makers, and government agencies to come together and to challenge existing practices.

To this end, WW+P, as one of the leading practices in the design and delivery of transport hubs, launched a TOD campaign late last year. The aim of a WW+P TOD campaign is to strengthen our position within the growing transport-related construction opportunities, and to widen our business scope to the regeneration opportunities offered by new investment in transport, mainly in master planning, urban design and property development.


The TOD campaign will roll out in the form of breakfast talks and planned or opportunistic media coverage organised by WW+P in and jointly with industry partners. These will be held in London and the regions, throughout 2016 and 2017. The talks will take place on a monthly or bi-monthly basis and will be supplemented by further opportunities offered through third-party industry platforms, for example through professional, academic, industry and government bodies.

What is TOD?

The potential for transport infrastructure to drive regeneration and development opportunities particularly around transport hubs has long been known.  A holistic approach to early stage master planning for a major transport projects is part of the new thinking, through TOD, which has been successfully implemented internationally

Government authorities, transport planners, landowners, investors and operators have come to the realisation that there is hugely underexploited potential around transport and mass transit facilities, which in turn can be generators of huge added property value.  Transport interchanges play a crucial role in shaping the identity of localities, supporting local business growth, and instilling liveliness into community life; in short, creating better living places which leads to a more significant returns for investors.  Capturing the value of regeneration, property and economic uplift will become increasingly important to ensure infrastructure costs are affordable and sustainable as urban centres drive economic growth and demand more investment.

Why WW+P?

As one of UK’s leading transport infrastructure design and delivery practices, WestonWilliamson+Partners are at the forefront of TOD – Transport Oriented Development. In 2016, WW+P aim to work with industry partners and experts to explore the potential of TOD for London and other major UK cities, covering the following key areas of discussion

The Value added of TOD?

  • Through intelligent design, promote sustainability and contribute to meeting climate change targets
  • Stimulate economic growth
  • Make the most of existing public sector assets
  • Spur private investment in public infrastructure
  • Develop brownfield land more optimally
  • Improve the living environment for local communities
  • Increase the health and well-being for old and young members of the community
  • Change attitudes, behaviour and values around the importance of place-making and localities

How to design TODs?

  • Optimise intensification of land for asset owners and investors
  • Put in place effective governance structures early on to design out various risk elements
  • Social and environmental sustainability
  • Efficient multimodal interchanges
  • Integrated design into the existing urban realm elements
  • Transit hierarchy
  • Interchange best practice
  • Capturing footprint value though commercial and retail hubs at stations

How to make them happen?

  • Communicate about the value of smart and holistic design and collaboration across sectors
  • Public-private partnerships
  • Encourage government to facilitate land acquisitions
  • Specific local tax based on development and growth
  • Develop planning policy and foster public support
  • Strategic government led planning framework for TODS
  • No government development risk
  • Government to lead investment

Related Projects

Get in touch

If you are interested in this and want to attend one of our upcoming TOD Seminars, please get in touch.

Chris Williamson