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Privacy & Cookies

Privacy Policy

This privacy policy sets out how Weston Williamson + Partners uses and protects any information that you give us when you use this website. We are committed to ensuring that your privacy is protected. Should we ask you to provide information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. We may change this policy from time to time by updating this page; please check back from time to time to ensure that you are happy with any changes. This policy is effective from May 1 2018.

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Controlling your personal information

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Arden Cross Masterplan

Arden Cross Masterplan

Location: Birmingham, United Kingdom
Services: Masterplanning

Arden Cross is a nationally significant development opportunity. Our masterplan aims to create a world leading economic hub that co-locates business, living and learning within a fantastic new urban realm supported by high quality infrastructure. The 148-hectare site will create over 30,000 jobs and 2,500 new homes with future workers, residents and visitors benefiting from unparalleled access to air, rail and road travel.

Unlocking development potential

The delivery of the High Speed 2 Interchange Station will place Arden Cross at the centre of the new national high speed rail network and provide a catalyst, further enhancing the site as the best-connected development opportunity in the UK.

Arden Cross’s strategic location in the UK and its close proximity to an educated and skilled workforce, will provide an attractive proposition for international investors and occupiers looking to establish and expand.



The site itself is complex in terms of topography and existing infrastructure with a number of landowners and stakeholders. A robust masterplan was needed to deliver the ambition of Arden Cross Ltd (ACL), the delivery vehicle formed by the consortium of landowners to unlock the huge potential of the site and create a positive legacy for the future delivering economic, social and environmental benefits.

Delivering a shared vision

In partnership with the stakeholders across the region, alongside HS2 and the government, we developed a masterplan that demonstrates the scale of opportunity through a shared vision and set of clear development principles. Focusing on early phase priority projects linked to the integration of existing road and rail routes the masterplan sets out an achievable project strategy.


The final masterplan is an innovative and forward-thinking approach to the site’s development, to harnesses the areas unique landscape and infrastructure and to create an environment in which people and businesses can thrive.

The vision for Arden Cross brings a unique economic and lifestyle proposition to a unique location. The Arden Cross masterplan brings together the vision for a sustainable, smart and connected new destination with opportunities for employment, skills, learning and living. A place unlike any other in the Midlands or the UK, the masterplan will help transform the existing advantages of the UK Central Hub into a world-leading location.

Arden Cross Website

Related Projects

How can we help?

Please get in touch if you’d like to know more about us and how we work with our clients, consultants and colleagues.